DORITOS TAPS INTO THE SPICY SNACKS SEGMENT WITH THEIR BOLDEST FLAVOUR YET, DORITOS SIZZLIN’ HOT
DORITOS TAPS INTO THE SPICY SNACKS SEGMENT WITH THEIR BOLDEST FLAVOUR YET, DORITOS SIZZLIN’ HOT
Unveils ‘Yeh Chips Nahi, Fire Hai’ campaign to reinforce the Doritos Sizzlin’ Hot spicy proposition and taps into bold and spicy flavour codes
The new addition has been inspired by the globally loved Flamin’ Hot platform
Chennai, 6 December 2022: Setting the market on fire this winter season, Doritos, the world’s number one Nac ho Chip brand*, has launched Doritos Sizzlin’ Hot – an intense snacking experience that will make you say “Ye h Chips Nahi, Fire Hai”! Inspired by the globally iconic and widely loved platform, Flamin’ Hot, Doritos Sizzlin’ Hot taps into the ‘chilli’ flavour bucket with the boldest flavour yet from the House of Doritos. Flamin' Hot is a...