Mastercard, LEAF and BASIX digitally empower over one million smallholder farmers in India
Mastercard, LEAF and BASIX digitally empower over one million smallholder farmers in India
Agricultural produce sales reached nearly INR 180 crores in 2022
Program expanding to service 10 million farmers by 2025
Chennai, 16 January 2023: Mastercard announced that it has reached the milestone of benefiting over one mil lion smallholder farmers in India through Farm Pass, its scalable rural and agriculture digitization solution. Lever aging Farm Pass, Mastercard processed agricultural produce sales worth nearly INR 180 crores in 2022. Workin g with Lawrencedale Agro Processing India (LEAF) and BASIX Social Enterprise Group, the payments tech nolog y firm has now set a target of covering 10 million farmers by 2025.
Since 2020, Mastercard, LEAF and BASIX have partnered to improv...