Paree Sanitary Pads launches – “#PareeHoonMain” campaign encouraging women to spread their wings and fly high
Paree Sanitary Pads launches - "#PareeHoonMain” campaign encouraging women to spread their wings and fly high
Associates with leading influencers across India challenging boundaries and owning their wings.
September 2022: Paree Sanitary Pads, a homegrown brand by Soothe Healthcare has always believed in changin g the narrative around female health and hygiene by taking a progressive approach in its communication. Be it period concerns like heavy flow, rashes or conversation with friends and family around periods, they have alway s encouraged an open and honest dialogue related to menstrual needs of women.
Taking this approach forward, Paree launched the digital campaign #PareeHoonMain as an extension to its TVC featuring brand ambassador Janhvi Kapoor and associated with leading...