PVR CINEMAS CELEBRATES 25 GLORIOUS YEARS IN CINEMA ENTERTAINMENT

PVR CINEMAS CELEBRATES 25 GLORIOUS YEARS IN CINEMA ENTERTAINMENT Mr. Aamir Khan features in PVR’s new brand film and unveils PVR’s 25th Anniversary Logo, PVR’s first NFT Coin and iconic ticket CHENNAI: PVR Cinemas, the largest and most premium film exhibition company in India, completed 25 glorious years in India. PVR pioneered the multiplex revolution in India in 1997 and over the years has continued to enth rall movie lovers in every part of the country by redefining the finest cinemas experience for them. To commemorate this important milestone, the brand is rolling out a multi-media campaign with a film - “Iss And here mein bahut Roshni hai (There is light in this darkness)” featuring actor Aamir Khan. The concept for the film wa s derived from a consumer insight and the poem...