Reels set to catapult brand growth with Meta’s #MadeOnReels initiative

Reels set to catapult brand growth with Meta’s #MadeOnReels initiative 77% of the people surveyed in India have purchased a product or a service after watching Reels: Meta study by Factw orks National, 9th May 2023 : Meta today announced the launch of #MadeonReels, a program designed to take the p ower of Reels Ads to brands across verticals in the country. The program is aimed at enabling brands to superch arge business results through entertaining storytelling on Reels, and by leveraging the power of the thriving crea tor ecosystem in India. At the start of the year, Meta in India decided to work with leading brands across categories to determine the im pact Reels Ads could have on their marketing objectives. Campaign results from brands such as Cadbury Dairy M ilk Silk, Me...