Voltas brings back its iconic All-Weath er Campaign this winter
Voltas brings back its iconic All-Weath er Campaign this winter
The campaign focuses on emphasizing A ll-Weather ACs for diverse weather con ditions. Educates consumers of benefits of All Weather Hot & Cold ACs.
Voltas, India’s undisputed leader in Cool ing Products and India’s No. 1 AC brand, from the house of TATA, has announced the revival of its iconic All-Weather win ter campaign in the states of North India primarily on Digital platforms & Radio, t o create traction for its All-Weather Ho t & Cold AC proposition, while emphasiz izing its suitability for diverse weather c onditions. As the first brand to introduc e the concept of All-Weather Air Condit ioners more than a decade back, Voltas is keen to redefine the market once aga in with a targeted winter campaign ai...